Apply for an award
So, you think a Beautiful Beer plaque would sit nicely outside your pub? Follow our step-by-step guide to applying for your Award.
1
Choose your level - Gold or Platinum?
Gold Award
To achieve a Gold Award, you must demonstrate best practice in cellar management, beer dispense, bar presentation and beer quality. The assessor will look in your cellar, as well as sample a number of your draught and bottled beers.

Platinum Award
The Platinum Award is the ultimate Award for beer quality and presentation. It demands the same excellent beer quality standards as for the Gold Award, in addition to outstanding presentation of beer in your pub. In practice, this means a great range of beer styles, visible beer lists or chalkboards, expert staff and, generally, beer and food matching.
2
Read our guidance documents for gold or platinum
3
Apply for an Award
Apply by downloading one of our application forms above (step 2), and returning it with a cheque for the fee (see ‘Award fees at a glance’ below).
4
Arrange an assessment
When we receive your application form and fee payment, we will phone or email you to arrange a date for your assessment.
Good Luck
Award fees at a glance
Gold Award
  • £150 + VAT
  • Renewal (after 1 year): £110 + VAT
Gold & Platinum (assessed on same day)
  • £190 + VAT
  • Renewal (after 1 year) £150 + VAT
Upgrade from Gold to Platinum
  • £90 + VAT
All fees above include
  • Assessment by trained Beautiful Beer assessor
  • Revisit after six months
  • Beautiful Beer plaque for display outside pub
  • Certificate for display inside pub
  • Support for local marketing/PR of Award win
Beautiful beer glasses
Pub Search
Featured Pub
Whitehills
Gold Award
Whitehills Way
NorthamptonNorthamptonshire
NN2 8EW



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